By Larry Fleischman, Practice Director, Branding and Go-to-Market Strategies, Televerde

We’ve posted a new video to the video page of Televerde’s web site.

“A New Approach to Lead Nurturing” features Televerde’s Donna Kent, Senior Vice President of Global Sales, Marketing & Services and Selling Power Magazine’s CEO, Gerhard Gschwandtner, discussing the concept of Integrated Nurturing and its positive outcomes.

This four-minute video is a great synopsis of an interesting topic that is relevant to all sales and marketing executives with responsibility for helping their companies achieve sales revenue growth objectives.

Visit us at Follow and connect to us on Twitter, Facebook, LinkedIn and YouTube.

Leave a reply.

Your email address will not be published. Required fields are marked *



July 14, 2011 6:04 pm

It's much easeir to understand when you put it that way!

Most recent articles.

Balancing Technology & the Human Touch

I recently sat down with Jesse Scardina from TechTarget’s SearchCRM site to talk about how to incorporate customer experience technology into marketing. Jesse and I had a good exchange about how the CMO role has changed, the importance of incorporating the right technology and remembering to include the human element. The marketing technology stack is […]

Work smarter, not harder at SiriusDecisions Summit 2017

When people say, “work smarter, not harder” they might be referring to the SiriusDecisions Summit. Next week, alongside the flashing neon lights of Las Vegas, the SiriusDecisions Summit 2017 kicks off at the Venetian. For attendees, this means a packed schedule of sessions from SiriusDecisions and peers that provide prescriptive approaches for insight-driven growth. As […]