B2B Market Research
Canvas your target markets and territories to identify trends, issues, opportunities and actionable B2B market research that enable informed decision-making for your sales and marketing strategies.
Key Business Benefits
- Best practice that enables informed decision-making and optimized probabilities for marketing and sales success
- B2B market research and territory assessments reveal untapped sales potential, including new markets, new product/service opportunities in existing markets, and deeper business relationships
- Discloses fresh, ‘up-to-the-moment’ business intelligence and insight about target markets and territories
- Actionable recommendations for go-to-market and customer acquisition plans
- Deeper and more reliable understanding of competitive positioning
- Confirmations and contradictions of market assumptions, allowing for more confident execution or re-direction of sales and marketing initiatives
- Enables more focused and productive dialogues with your prospective customers
Features
- Primary and secondary B2B market research
- Narrative and graphical report comprised of insightful market overview, key findings, detailed responses, and actionable recommendations
- Respondent contact information and identification of sales opportunities
- Response data point correlations
- Consultations with research team on findings and recommendations
- Options for use of Televerde data, your data, or data blend
- Survey and script development
- Exclusive research ownership rights
Features |
Silver Level |
Gold Level |
|
Type of B2B Market Research |
Primary |
Primary & Secondary |
|
Number of Completed Surveys |
25 |
35 |
|
Number of Survey Questions |
Up to 7 questions |
Up to 11 questions |
|
Final Report with Actionable Recommendations |
Yes |
Yes |
|
Detailed ResponseReport |
Yes |
Yes |
|
Contact Information Report |
Yes |
Yes |
|
Data Point Comparisons |
Not Available at Silver level |
Up to 3 comparisons |
|
Use of Contact Information from Televerde Database |
Not Available at Silver level |
Yes |
|
Post-Project Consultation with Research Associate |
Up to 1 Hour |
Up to 2 Hours |
Enhanced Opportunities
Televerde can coordinate customized B2B market research projects beyond the scope of the defined deliverables for Silver and Gold level research shown here, including additional completed surveys, enhanced secondary research, more questions, additional data point comparisons, more consultation time, C-level title surveying, etc.
Contact us today to learn more about how Televerde can provide world-class B2B market research solutions that can improve all of your marketing campaigns.
